Our client approached us with looking for a fully responsive website centered around their business, booking apartments for vacations.
We started by sketching out the home page hero, we knew this was important as it's what viewers what see first. We started by adding a very noticeable email submission button to get new or returning viewers to sign up for an account right away. We decided to showcase the reputation they have by listing how many members use their service to establish their business as safe and reliable.
Objective: Get viewers to product quickly with an understanding of what the brand offers.