Our client approached us with looking for a fully responsive website centered around their business, training others in their respective sports.
We started by sketching out the home page hero, we knew this was important as it's what viewers what see first. We started by filling the background with a calm, yet inviting color, and an illustration to simulate a person playing a sport. Because this was a training service, we incorporated some design elements that made it noticeable to the viewer. We illustrated the character to compliment the theme of the website and service being offered. A spot for the sign up link were included in the hero page for the website to gather data, increase sign ups which will cause an increase in revenue, and also get the viewer right to the main objective of the website. We also added a testimonials button to show visitors the value of their service.
Objective: Gather sign ups for the course to increase revenue.