Our client approached us with looking for a fully responsive website centered around their business, offering online courses.
We started by sketching out the home page hero, we knew this was important as it's what viewers what see first. We started by filling the background with a mixture of colors to compliment the brand's theme. Because this was a collection of online learning courses, we incorporated some design elements that made it noticeable to the viewer. We started by filing the hero with information about the courses right away so the visitor had an understanding of the service being offered. Two spots for the sign up link were included in the hero page for the website to gather data, increase sign ups which will cause an increase in revenue, and also get the viewer right to the main objective of the website.
Objective: Gather sign ups for the online learning courses to increase revenue.